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Samvakti Journal of Research in Business Management
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Conference Paper -
sjrbm.2025.37 -
Open Access
Published On: May 21, 2025 E-commerce, often referred to as electronic or internet commerce, encompasses the digital exchange of goods and services via online platforms, enabled by electronic transactions and fortified payment systems. The astonishing surge of e-commerce is propelled by the ubiquitous reach of the internet... |
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Conference Paper -
sjrbm.2025.31 -
Open Access
Vaddi Siva Sai Kumar
, Archana Srinivas, Swathi Kantharaju, Ziyad Mohammad M K, Perugu Sai Manoj
Published On: May 18, 2025 The integration of Artificial Intelligence (AI) in recruitment processes has revolutionized the traditional methods of candidate selection, transforming it into a more efficient and streamlined approach. AI-powered tools and machine learning models are increasingly being used to automate various... |
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Conference Paper -
sjrbm.2025.30 -
Open Access
Published On: May 14, 2025 Artificial Intelligence (AI) has emerged as a transformative force in shaping customer experiences by enhancing personalization, improving service efficiency, and fostering engagement. As businesses increasingly integrate AI-driven solutions such as chatbots, predictive analytics, and... |
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Conference Paper -
sjrbm.2025.52 -
Open Access
Published On: May 14, 2025 The acceptance of modern banking is not easy for everyone, as technology is not always readily accessible or understood by the entire population. Digital banking services offer a wide range of features, from viewing balances to making international payments, and these services cater to the masses... |
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Conference Paper -
sjrbm.2025.53 -
Open Access
Published On: May 03, 2025 Greenwashing undermines the credibility of Corporate Social Responsibility (CSR) by misleading stakeholders and creating ethical dilemmas that weaken consumer trust. This paper explores the prevalence of greenwashing in CSR, particularly in emerging markets, and its implications for sustainability... |
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Conference Paper -
2021.01.12 -
Open Access
Published On: December 02, 2021 In recent years, research into consumer behavior and how they make decisions has progressed, and it has become a major topic in the marketing community and academia. This study includes an exhaustive literature evaluation of educational papers in this domain of purchasing policymaking procedure in... |
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Review Paper -
2021.01.9 -
Open Access
Published On: October 03, 2021 Customer engagement may be defined as engaging customers with a brand as well as with other customers. In recent years, term Customer engagement has emerged in both academic literature and practitioner discussions as a customer loyalty predictor towards brand that may be superior to other... |
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Conference Paper -
sjrbm.2025.53 -
Open Access
Published On: May 03, 2025 Greenwashing undermines the credibility of Corporate Social Responsibility (CSR) by misleading stakeholders and creating ethical dilemmas that weaken consumer trust. This paper explores the prevalence of greenwashing in CSR, particularly in emerging markets, and its implications for sustainability... |
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Conference Paper -
sjrbm.2025.23 -
Open Access
Published On: March 22, 2025 The Tea Industry is a significant economic sector in India, especially in the Northeastern Regions. The tea industry, being labor-intensive, directly employs millions of workers; hundreds of workers are often employed under challenging conditions in this industry. Against this backdrop, the paper... |
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Conference Paper -
sjrbm.2025.28 -
Open Access
Published On: April 22, 2025 The impact of exchange rates volatility on global trade in Liberia, Liberia is located in West Africa with approximately 5,649,942 population which is equivalent to 0.07% of the total world population according to Worldometer[17] . A little nation with exchange rate volatility has caused some... |
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Conference Paper -
sjrbm.2025.25 -
Open Access
Anurag Sarma
, Ananya Banik
Published On: March 23, 2025 The adoption of green packaging is essential for businesses seeking to reduce their environmental impact and meet rising consumer demand for sustainability. According to a 2023 report by Smithers, the global green packaging market is projected to reach $441.4 billion by 2027, with a compound annual... |
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Article -
202007.392.49.263 -
Open Access
Published On: November 13, 2020 Branding is absolutely critical to a business because of the overall impact it makes on your company. Branding can change how people perceive your brand, it can drive new business and increase brand awareness. Branding is important because not only is it what makes a memorable impression on... |
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Conference Paper -
2021.01.16 -
Open Access
Published On: December 12, 2021 Property law has been substantially eroded as a result of the rise of document uploading. Those who swap songs, videos, novels, and video games now account for up to 60% of Online activity. Due to the obvious modern software's prominence, nevertheless, writers' drive to create new pieces has not... |
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Article -
sjrbm.2025.57 -
Open Access
Published On: July 13, 2025 In previous researches, the connections between customer perception of greenwashing and loyalty have been considered, but many have overlooked the potential mediating effect of customer trust. This particular investigation endeavours to address a notable gap in existing literature through an in-... |
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Conference Paper -
sjrbm.2025.22 -
Open Access
Priyangshu Paul
, Angad Agarwal, Harshit Dutta
Published On: March 19, 2025 Waste management is collection, transportation and disposal of garbage, sewage, and other waste products. Waste management is the process that deals with different kinds of waste and provides a numerous number of solutions to recycle items that do not belong to trash. The main purpose of waste... |
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Members of Editorial Board
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Members of Reviewer Board
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| Issue Name | Count of Research |
|---|---|
| General Issue 1 (2025) | 34 |
| General Issue 2 (2025) | 8 |
| Issue Name | Count of Research |
|---|---|
| General Issue 1 (2024) | 1 |
| General Issue 2 (2024) | 5 |
| Issue Name | Count of Research |
|---|---|
| General Issue 1 (2023) | 1 |
| General Issue 2 (2023) | 1 |
| Issue Name | Count of Research |
|---|---|
| General Issue 1 (2021) | 2 |
| General Issue 2 (2021) | 4 |
| Issue Name | Count of Research |
|---|---|
| General Issue 1 (2020) | 5 |
