Conference Paper ID : sjrbm.2025.89 | Open Access

A Comparative Study of Digital Transformation of Axis Bank and HDFC Bank



Ms. Tanu Singh | Apoorva Motghare, | Rahul Agarwal, | Shaily Kumari, | Sidharth Pillai
Submission Date : April 02, 2025 Publication Date : April 28, 2025


Before now, the growth of technology such as the internet, artificial intelligence, and technology-based payment solutions, financial institutions have adopted complex business models than ever before. This study focuses on Axis Bank and HDFC and draws a comparative analysis of the two about India’s transformation in the digital context, as well as mobile banking. India has made great leaps in online and mobile banking technologies, greatly improving customer interaction with new services. Both businesses have successfully integrated AI with the hopes of maximizing efficiency and are even pioneering online applications. The research gives a general overview of what AI chatbots are being incorporated and their relevance in modern banking. Artificial intelligence (AI) can benefit the banking industry in many ways, including: Improved customer experience, Enhanced operational efficiency, Improved risk management, Fraud detection and security and in many ways.
Pain Text:
Ms. Tanu Singh, Apoorva Motghare, , Rahul Agarwal, , Shaily Kumari, , Sidharth Pillai (2025), A Comparative Study of Digital Transformation of Axis Bank and HDFC Bank. Samvakti Journal of Research in Business Management, 6(1) 317 - 327.